Privacy policy

  • Inblick is an AI-driven Business Intelligence tool developed by Future Memories AB. The service helps companies, schools, and organizations understand and visualize data from various sources in a simple and intuitive way. We value your privacy and handle all personal data in accordance with applicable data protection laws, including the EU General Data Protection Regulation (GDPR).

    Data Controller:

    Future Memories AB

    Org. no: 5569568008

    Address: Östra Larmgatan 15, 411 08 Gothenburg

    Email: hello@inblick.ai

  • Depending on how you use Inblick, we may collect the following:

    • Contact details: Name, email address, phone number, organization.

    • Login information: Username, password (stored encrypted).

    • User data: Searches, saved dashboards, clicks, interactions.

    • Technical information: IP address, browser type, operating system, device ID.

    • Data from third-party integrations: For example from Shopify, Fortnox, Skola24, Edlevo, Unikum, and other systems you connect to Inblick.

    We only collect data necessary to provide and improve the service.

  • We process personal data for the following purposes:

    • Provide, administer, and improve the Inblick service.

    • Authenticate users and manage accounts.

    • Create data visualizations, dashboards, and automated insights.

    • Provide customer support and communicate about operations and updates.

    • Fulfill legal obligations under accounting or data protection laws.

    We do not use your data for marketing without your explicit consent.

  • AI is a central part of Inblick’s functionality, applied with respect for your privacy:

    • Automated data analysis: AI analyzes connected data sources to identify patterns, trends, anomalies, and key metrics. This is done without external sharing of user data.

    • Natural language understanding: Users can ask questions in plain language. The AI interprets these and generates visual responses such as charts, tables, or summaries – based on the data you have chosen to connect.

    • Personalization of the user experience: AI suggests relevant visualizations and reports without creating profiles for commercial use or making automated decisions with legal effects.

    • No AI for marketing or profiling: We do not use AI to target ads or sell data.

    All AI-based analysis follows the principles of data minimization, transparency, and human oversight.

  • We process personal data based on the following legal grounds:

    • Performance of contract – e.g., when you create a user account.

    • Consent – when you choose to connect external data sources.

    • Legal obligation – e.g., according to accounting laws.

    • Legitimate interest – e.g., improving user experience or detecting misuse.

  • All personal data is processed and stored within the EU/EEA in secure data centers. We use encryption, access controls, and security logging to protect data from unauthorized access or loss.

    Data is stored as long as necessary for the purposes above, or as required by law.

  • We do not share your data with third parties for marketing purposes. However, we may share data with:

    • Service providers (data processors) assisting with operations, security, storage, or support.

    • Authorities if legally required.

    All processors are bound by Data Processing Agreements in accordance with GDPR.

  • Under GDPR, you have the right to:

    • Access your personal data.

    • Request correction of inaccurate data.

    • Have your data deleted (“right to be forgotten”).

    • Restrict or object to certain processing.

    • Receive your data in a structured, machine-readable format (data portability).

    • Lodge a complaint with the Swedish Authority for Privacy Protection (IMY).

    To exercise your rights, contact us at: hello@inblick.ai

  • We only use cookies to:

    • Remember logged-in users.

    • Improve platform functionality.

    • Measure anonymous statistics and behavior data for improvement purposes.

    We do not use cookies for external marketing tracking.

  • We reserve the right to update this privacy policy. For significant changes, users will be notified via email or within the platform at login.